Author Archive:
Natalie Winslow

Natalie’s marketing experience began in 2003, and since then she’s managed SEO, social media, content marketing, and digital advertising for nearly every industry you could imagine. Yes, even that one. As the parent of a teenager and a high-energy dog, Natalie drinks a lot of coffee, likes long bike rides, and reads a lot.

Natalie has written extensively and presented on the following:

  • Google Ad Grants for nonprofits
  • Social media plans for in-house execution
  • Implementing easy SEO tasks into everyday workflows
  • Algorithms and AI

Social Media Is Entertainment. Your Brand Is (Probably) Not an Entertainer.

May 20, 2026 by Natalie Winslow

There is a thing that happens in marketing meetings, where somebody says, “we really need to be […]

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Nonprofits: Giving Tuesday Should Be a Year Round Effort

May 19, 2026 by Natalie Winslow

Every year, nonprofits put tremendous effort into their Giving Tuesday campaigns, often starting in the final weeks […]

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Can Digital Marketing Help Independent Schools Through the Enrollment Crisis?

May 15, 2026 by Natalie Winslow

Independent schools are in a weird spot right now. Actually, “weird” might be the understatement of the […]

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Should Nonprofits Use Performance Max (PMax) Campaigns in Google Ad Grants?

May 12, 2026 by Natalie Winslow

Performance Max campaigns are available to some Google Ad Grants accounts, which means nonprofits now get to […]

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The Best Digital Marketing Combo for Schools

January 12, 2025 by Natalie Winslow

I don’t know how it is in other cities, but here in Denver many Mexican restaurants offer […]

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A Hallucination of Beneficence

December 16, 2024 by Natalie Winslow

A few weeks ago I was preparing for a virtual presentation about Google Ad Grants, and I […]

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Nonprofits! Don’t Miss Out on $10,000 Per Month in Free Advertising

November 09, 2024 by Natalie Winslow

You already know that Google Ad Grants give your nonprofit $10,000 in monthly ad credits—an incredible opportunity […]

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How to Get Your Business to Show Up in AI-Generated Content and ChatGPT Search

October 31, 2024 by Natalie Winslow

Earlier today ChatGPT released its own search engine, which is guaranteed to make certain corners of the […]

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Anatomy of a Great Google Ad Grants Campaign

October 16, 2024 by Natalie Winslow

Building Google Ads That Actually Drive Results (Without the Headache) Running a Google Ad Grants campaign can […]

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Why Aren’t My Google Ad Grant Ads Working?!

August 29, 2024 by Natalie Winslow

I’m working from a coffee shop  with my sound cancelling headphones on, listening to Max Richter’s album […]

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How to Create Valuable Blog Content Without Using ChatGPT or AI

July 08, 2024 by Natalie Winslow

ChatGPT has made it waaaay too easy to pump out mediocre blog content that we *think* the […]

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SEO Needs to Be Search Traffic + Conversions, Not Rankings

January 31, 2024 by Natalie Winslow

SEO shouldn't just be rankings: it should be more about search traffic and the right search traffic. And you also need to optimize for conversions.

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