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Natalie
Natalie’s marketing experience began in 2003, and since then she’s managed SEO, social media, content marketing, and digital advertising for nearly every industry you could imagine. Yes, even that one. As the parent of a teenager and a high-energy dog, Natalie drinks a lot of coffee, likes long bike rides, and reads a lot.
Why Aren’t My Google Ad Grant Ads Working?!
August 29, 2024 by Natalie
I’m working from a coffee shop with my sound cancelling headphones on, listening to Max Richter’s album […]
How to Create Valuable Blog Content Without Using ChatGPT or AI
July 08, 2024 by Natalie
ChatGPT has made it waaaay too easy to pump out mediocre blog content that we *think* the […]
SEO Needs to Be Search Traffic + Conversions, Not Rankings
January 31, 2024 by Natalie
SEO shouldn't just be rankings: it should be more about search traffic and the right search traffic. And you also need to optimize for conversions.
UX Beyond the Web: 5 Ways to Make Your Staff, Customers, and Family Happy
December 13, 2023 by Natalie
Lately I’ve taken on the task of figuring out what gives our staff and customers a good […]
Quick Links to Getting Google Ad Policy Violations Resolved
September 14, 2023 by Natalie
New Why has managed Google Ads for a wide variety of businesses and nonprofits, and we’ve faced […]
30 Minute Marketing Tip in 60 Seconds: Local SEO Listing Aggregators
March 30, 2023 by Natalie
If your organization serves people locally (meaning you’re not 100% e-commerce or SASS), then you should be […]
30 Minute Marketing in 60 Seconds: Engaging on Social Media to Build Your Audience
March 22, 2023 by Natalie
Today’s 30 minute marketing tip is to help you build your audience on social media. This tip […]
Why It’s a Bad Idea to Use AI to Write a Blog for Your Business
January 06, 2023 by Natalie
[KEEP READING FOR A BIG REVEAL] Using AI to write a blog for your business may seem […]
Is It Worth It for Your Business or Nonprofit to Be on Facebook?
October 27, 2022 by Natalie
Since I started doing digital marketing in late 2009, business owners, marketers, and anyone whose job is […]
Do You Unplug? VIDEO
September 28, 2021 by Natalie
Hey! Do you unplug? Natalie does, and she really wants to spend the next ten minutes of […]
Being Local on Social
August 06, 2021 by Natalie
Or, Stop Hiding Your Accent Last week I spent time in New England, a part of the […]
What People Are Craving on Social Right Now
July 08, 2021 by Natalie
Last week I did a very technical study to find out what people want to see on […]