Web and Marketing Insights for Nonprofits

Nonprofits: Giving Tuesday Should Be a Year Round Effort

May 19, 2026 by Natalie Winslow

Every year, nonprofits put tremendous effort into their Giving Tuesday campaigns, often starting in the final weeks […]

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Should Nonprofits Use Performance Max (PMax) Campaigns in Google Ad Grants?

May 12, 2026 by Natalie Winslow

Performance Max campaigns are available to some Google Ad Grants accounts, which means nonprofits now get to […]

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6 (plus!) Ways You Can Level Up Your Nonprofit Website Without Spending a Kazillion Bucks

April 10, 2026 by Michelle Drumm

Many of our nonprofit clients have physical locations that are the center of day to day activity: […]

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Not All Bots Are Evil: How Small Nonprofits & Businesses Can Use AI for Good

May 02, 2025 by Michelle Drumm

Last weekend, I went on a much needed weekend getaway with some old college friends. There was […]

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The Power of the Pivot.

April 15, 2025 by Michelle Drumm

I’m gonna be honest: I’m pretty allergic to the term “pivot” in business. It’s got this Silicone […]

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5 Things Nonprofits Can Learn From Small Businesses

January 22, 2025 by Michelle Drumm

Several years go, I was chatting with one of the then-muckitymucks at one of our favorite local […]

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Nonprofits! Don’t Miss Out on $10,000 Per Month in Free Advertising

November 09, 2024 by Natalie Winslow

You already know that Google Ad Grants give your nonprofit $10,000 in monthly ad credits—an incredible opportunity […]

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Anatomy of a Great Google Ad Grants Campaign

October 16, 2024 by Natalie Winslow

Building Google Ads That Actually Drive Results (Without the Headache) Running a Google Ad Grants campaign can […]

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Boost Your Website’s Accessibility Score, Boost Inclusion and SEO!

September 26, 2024 by Michelle Drumm

A few months ago, I was hanging out with a friend who uses a wheelchair and I […]

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Why Aren’t My Google Ad Grant Ads Working?!

August 29, 2024 by Natalie Winslow

I’m working from a coffee shop  with my sound cancelling headphones on, listening to Max Richter’s album […]

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7 Reasons You Shouldn’t Hire an Intern for Social Media Management

January 19, 2023 by Monique

(And One Reason You Should!) We get it; social media management is kind of a pain in […]

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How To Give To All The Nonprofits You Care About

December 21, 2022 by Monique

Here at New Why – we love nonprofits. In fact, one of our “whys” as a company […]

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